Now there's a misleading title. Anyhow, I have to wonder how, or if, Qualcomm target their ad software for their mail software. Usually there's an amazon link that points to a book I may, if terminally bored, end up reading one day. Sometimes, there's even an intersting looking link. Rarely, I'll click through, to see what it is.
Todays literary masterpiece was "The Art of Napkin Folding". Someone's actually written a book on it. Now, I assume there's a market for such literature. But, even so, we're talking the frayed edge of the fringe. Purely for reference, I'm a consultant for internet security, pretty hardcore pc gamer, father, husband and generally a pedantic, sarcastic git. Not necessarily in that order. I don't see myself
buying napkins, never mind being
that interested in the multitude of ways of folding them.
Don't take this the wrong way, I bear no malice toward the authors in any way, in fact I applaud their efforts. They certainly have a dedication to a cause that I couldn't muster. Well, not for that cause anyway, more on that in a later post tho. But still, someone should be thinking about precisely how many clicks per impression t hey're going to be getting from that corner adspace. I suppose the innate curiousity of the average human will win over and they have to take a look. But that's a biut of a gamble really. Not that I know a damn thing about marketing, I just pretend to when I have to chat with our marketing team :)
Hmm, no more for now, better get some work done. Later.